Rae Hoffman has put together a group interview of 11 ink building experts. Each person submitted a question they wanted the others to answer. The twist is no one saw each other’s answers until it was published. Participates include Debra Mastaler, Aaron Wall, Eric Ward, Todd Malicoat, Roger Montti, Jim Boykin, Michael Gray, Rae Hoffman, [...]
Learn some of the steps to creating a successful custom link building campaign for your company. In my latest piece at SearchEngineWatch.com I explore the topics of evaluating resources, the idea and a plan of action.