7 Habits Of Highly Effective Link Builders
Debra Mastaler has a great column at SearchEngineLand.com called the 7 Habits Of Highly Effective Link Builders She gives some great tips such as this one: 5. Become a high profile editor, not just an editor. If you knew a million people visited a website every day and that website was actively looking for an [...]
Viral Link Experiment – Contest
Search Engine People is running a lyrics contest that is sure to garner them some very nice links. So far Yahoo is showing over 1900 links to the contest page as of 2pm on June 1st. Here is what I like about the contest that will make it a success. Interactive Users submit lyrics, votes [...]
Link Safari: Gear Up for a Hunting Expedition
Posted a column on Search Engine Watch (SEW) about how to find high-value links that will help place your site in trusted neighborhoods and associations, including an example of NASA giving links to the travel industry. Read: Link Safari: Gear Up for a Hunting Expedition
2 Link Building Strategies
I posted 2 link building strategies over at SearchEngineWatch.com – Getting Customers to Link to your Site – Blogging to Gain Links & Establish yourself as an Authority Site Enjoy!
Columnist for Search Engine Watch (SEW)
I am excited to announce I am now a columnist for Search Engine Watch. I will be writing in the SEW Experts section on link development. Thanks to Elisabeth Osmeloski, editor of Search Engine Watch, for extending the invitation and providing me with this opportunity! Read my first column on Engaging Customers for Links
Speaking at Search Engine Strategies NYC
I will be speaking on Linking Strategies at Search Engine Strategies NYC in April. This is one of the biggest conferences on search marketing. I highly recommend you attend. It is a great opportunity to learn new things and network with lots of smart people. If you are unable to attend Search Engine Roundtable will [...]
Link Q&A – Group Interview
Sugarrae did a group interview with 5 link developers. In her lineup is Eric Ward, Rand Fishkin, Roger Montti, Todd Malicoat and herself. She had some great and highly relevant questions: What are the factors you would take into account before buying a link from a directly contacted site (not a link broker or seller)? [...]
Google says Paid Links OK, but they may Punish You
Andy Beal reports that Adam Lasnik, from Google, told an audience that Google is “perfectly fine with people buying and selling linksâ€. Then later in the article “Punishments for buying and selling links vary, according to Lasnik…†Hmmm…. The most interesting part is something a lot of us have been saying for years…
Interviewed on Local Search & Links
I was interviewed by Michael Gray, aka GrayWolf, for his series on local search. Check out my interview on Links and Local Search. Debra Mastaler over at The Link Spiel pointed out one point in the interview she particularly liked and gave further insight.
Link Building Idea: Create Customer Interviews & Profiles
In October I made a post that turned out to be very popular on creating a collection of expert interviews. Another way to approach this is with customer interviews. Customer profiles or interviews are a common marketing practice.
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