Need Links for your E-Commerce and Online Retail Site?

Posted on | March 6, 2008 | 8 Comments

Most E-Commerce sites are shopping carts on steroids. I often hear statements such as, “Who would want to link to my clothing site?” Replace clothing with whatever you sell.

Find out how to build links to online retail sites in my SearchEngineWatch column SEO Link Building: Online Retail and E-Commerce Sites.

Excerpt:

Let’s start by correcting a common misunderstanding about content. Just because your SEO company is adding 20 pages of generic content to your site each month doesn’t mean it’s the type of content that will entice people to link to your site. If it were that simple you wouldn’t be reading my column — nor would I be in business.

Category: Link Building

Comments

8 Responses to “Need Links for your E-Commerce and Online Retail Site?”

DeLancey
March 6th, 2008 @ 1:28 pm

Thanks for the tips. I bookmarked your page and I’m definitely going to read through more of your articles. I’ve got an ecommerce site with very boring products that I need to promote and all these ideas will help with the brainstorming process.
Chris
March 6th, 2008 @ 10:33 pm

That is exactly the topic I am researching. Thanks for posting this. So far I have been trying the article writing, but still it seems difficult to get an ecommerce website linked to.
Jeff Hinds
March 7th, 2008 @ 2:24 pm

That’s great link building advice. Definately worth linking to.
Pam McLennan
March 8th, 2008 @ 3:14 am

We have a website chocolatedownunder.com.au where we sell our Australian made Macadamia Chocolates World Wide and we are still trying to gain business exposure.

We employed the services of a leading US Company to optimise our site and after 8 months were still only getting 15 hits a day.

Is there something you can do to help such a small business.
Pam McLennan
March 8th, 2008 @ 3:15 am

I just want to add my email address: goldf@onthenet.com.au to see if there is anyone out there that is willing to give out information that really works.
Kristen
March 8th, 2008 @ 4:02 pm

Thanks for those tips. After a year online, it feels like I’ve hit a brick wall when looking for high quality links to my kids’ boutique. This is a nice, fresh take and has given me several ideas.
Lea de Groot
March 9th, 2008 @ 1:45 am

Thanks Justilien – I think I bookmark everyone of your articles to re-read when I need linking inspiration for a new project :) Good stuff – keep it up :)
Chris
March 12th, 2008 @ 9:52 pm

Pam,
I am not an SEO specialist, but if your goal is to ship world-wide you might have to switch to a dot com domain name and use that internationally and host it in the US. Google uses geographical pieces in their algorythm. 15 hits a day after 8 months – fire your SEO.

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Justilien Gaspard is a SEO/M consultant with over 8 years experience in organic search marketing. Professionally he's a columnist for Search Engine Watch, speaker at SES Conferences and has authored 3 advanced courses for SEMPO Institute. Learn more about Justilien.