Search Engine People is running a lyrics contest that is sure to garner them some very nice links. So far Yahoo is showing over 1900 links to the contest page as of 2pm on June 1st.

Here is what I like about the contest that will make it a success.

Interactive
Users submit lyrics, votes and comments. Since users are involved the word will spread naturally.

Reward
There is a $1,000 prize that will entice more people to submit lyrics.

Targeted
It is focused on the SEO/M community.

Fun
People are more likely to get involved in something fun. Plus funny things spread more virally than other types of content.