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Website Marketing Strategies - SEO Consultant

Viral Marketing Ideas for Links & Traffic

Posted on | March 7, 2006 |

Wilsonweb defines viral marketing as “any strategy that encourages individuals to pass on a marketing message to others.” The benefits of this type of marketing are enormous. Your site gains traffic, publicity and natural backlinks.

People tend to share humor, jokes and cartoons more than anything else by email.

Viral Marketing Ideas
- Cartoons
- Animations
- Jokes (have users submit jokes to increase effectiveness)
- Online Games and Quizzes

Viral Marketing Tips
- Make it easy for people to email or IM a link to your campaign
- Keep urls and links as short as possible
- Give people permission to republish the cartoons or animation. Embed links into the code you provide (remember to use keyword variations).

Once you have a new marketing campaign promote it! Avoid the common thinking of “build it and they will come.”

Promotional Tips
- Contact industry sites or bloggers.
- Ask others to review your new program (people love giving advice).
- Start a Pay Per Click (PPC) campaign to give it a boost.
- Newspaper Ads
- Flyers

If anyone could recommend some quality cartoonists or animators I would appreciate it. Feel free to email me.

Comments

One Response to “Viral Marketing Ideas for Links & Traffic”

  1. Georgia
    March 8th, 2006 @ 4:02 pm

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    Justilien Gaspard is a SEO/M consultant with over 7 years experience in organic search marketing. Professionally he’s a columnist for Search Engine Watch, speaker at SES Conferences and has authored 3 advanced courses for SEMPO Institute. Learn more about Justilien.

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